09 of December of 2024

How to Connect Google Search Console to Looker Studio

Daniel Correa, Co-Founder and Software Developer at kodalogic

Daniel Correa

Looker Studio Templates

Data Integration & Sources

SEO & Marketing Dashboards

How to Connect Google Search Console to Looker Studio
 

Connect Google Search Console to Looker Studio and create visual SEO dashboards. Explore easy methods and enhance your SEO strategy.

How to Add Google Search Console to Looker Studio: A Step-by-Step Guide

Introduction

Google Search Console (GSC) is a powerful tool that provides valuable insights about your website’s performance in search results. Combining it with Looker Studio (formerly Google Data Studio) allows you to visualize your search data in dynamic and easy-to-understand dashboards.

In this post, we’ll walk you through two ways to connect Google Search Console to Looker Studio:

  1. The Kodalogic Way: A faster, more interactive method that takes just seconds.
  2. The Manual Way: A step-by-step approach for those who want full control.

We’ll also explain why this integration is a game-changer for SEO reporting and share tips to get the most out of your dashboards.


Why Connect Google Search Console to Looker Studio?

Dashboard visual showing SEO metrics like CTR and clicks

  • Centralized Reporting: Combine your GSC data with other sources like Google Analytics or social media platforms for a complete view.
  • Better Visuals: Transform raw data into charts, graphs, and tables that are easier to understand and share.
  • Customized Dashboards: Highlight the metrics that matter most to your SEO strategy, such as click-through rate (CTR), impressions, and keyword rankings.

Method 1: The Kodalogic Way (Fast and Easy)

If you’re looking for a quick and hassle-free solution, Kodalogic’s interactive tool is your best bet. In just seconds, you can connect Google Search Console and have your SEO dashboard ready.

How It Works

  1. Enter your Resource ID from Google Search Console.
  2. Click Create Report.
  3. Done! Your fully designed dashboard is ready.

Why Choose Kodalogic?

  • Speed: No complicated steps; your report is created instantly.
  • Simplicity: Minimal input required.
  • Professional Design: Pre-built templates optimized for SEO insights.

Ready to get started? Explore Kodalogic Templates


Method 2: The Manual Way (Step-by-Step)

For those who prefer to build their dashboards manually, here’s a detailed guide:

Step 1: Set Up Your Google Search Console Account

Google Search Console homepage for site verification

  1. Go to Google Search Console.
  2. Add your website and verify ownership using one of the recommended methods (e.g. DNS record).

Step 2: Open Looker Studio

Looker Studio homepage showing report creation options

  1. Go to Looker Studio.
  2. Log in with the same Google account that you use for Search Console.

Step 3: Connect Google Search Console to Looker Studio

  1. Add a Data Source:
    Creating a new data source in Looker Studio

    • In Looker Studio, click Create > Data Source.
    • Search for Google Search Console in the list of connectors.
      Selecting the Google Search Console connector
  2. Authorize Access:

    • Grant Looker Studio permission to access your Search Console data.
  3. Select Your Website Property:
    Selecting a GSC property in Looker Studio

    • Choose the GSC property associated with your website.
    • Select the desired dataset:
      • Site Impression: Aggregated data for your entire website.
      • URL Impression: Data broken down by individual URLs.
  4. Add the Data Source to Your Report:
    Adding the selected data source to your report

    • Click Add to Report and confirm.

Step 4: Build Your Dashboard

Final SEO dashboard with metrics and filters

  • Metrics: Add clicks, impressions, CTR, and average position.
  • Dimensions: Include queries (keywords), pages (URLs), countries, and devices.
  • Design: Use charts, tables, and filters to customize the layout and branding.

Kodalogic vs. Manual: Which One Should You Choose?

Feature Kodalogic Method Manual Method
Setup Time Seconds 10-15 minutes
Ease of Use Extremely simple Requires multiple steps
Customization Pre-designed templates Full manual customization
Best For Quick setup Advanced custom reporting

Tips for a Powerful SEO Dashboard

Filters applied in Looker Studio to segment data

  • Use Filters: Drill down on specific keywords or pages.
  • Date Controls: Analyze trends over time.
  • Combine Data: Add Google Analytics or Ads for a comprehensive view.

Conclusion

Integrating Google Search Console with Looker Studio is essential for modern SEO reporting. Whether you choose the simplicity of Kodalogic’s interactive tool or the flexibility of the manual method, both approaches will elevate your data visualization game.

Ready to save time and boost your SEO strategy? Try Kodalogic’s solution today!

Get Started with Kodalogic