Keyword Ranking Report Template: Track Your SEO Performance

Keyword Ranking Report Template: Track Your SEO Performance

Keyword rankings are the foundation of any SEO strategy, but raw ranking data alone isn’t enough. To improve your search visibility, you need insightful data—not just numbers.

With our Google Search Console Dashboard for Looker Studio, you can track ranking trends, keyword movement, brand vs. generic keywords, and ranking segmentation in one place.

Here’s how our Keyword Ranking Report Template helps you analyze and optimize your SEO performance.

The Problem: SEO Rankings Without Context

Google Search Console provides ranking data, but it lacks clear segmentation and actionable insights.

• No distinction between brand and generic keywords, making it harder to analyze brand impact.
• No keyword ranking distribution, so you don’t know which rankings need attention.
• No movement tracking, making it difficult to react to ranking shifts in real time.

Our Keyword Ranking Report Template structures this data so you can make decisions faster and more effectively.

Brand vs. Generic Keywords: What’s Driving Your Traffic?

Google Search Console Template by Kodalogic

Not all keywords behave the same way. Brand and generic keywords attract different types of users, and understanding this distinction is essential.

• Brand Keywords – Include your company name (e.g., "Kodalogic SEO dashboard"). These have higher CTR and indicate strong brand recognition.
• Generic Keywords – Do not mention your brand (e.g., "SEO report dashboard"). They are harder to rank for but essential for attracting new users.

Our Looker Studio dashboard automatically segments these keywords, allowing you to analyze their performance separately.

Keyword Length Analysis: Short vs. Long-Tail Keywords

Do short, high-volume keywords or long-tail, intent-driven queries perform better for your site?

Our Looker Studio template categorizes your keywords into:

• Short keywords (1-3 words): High search volume but high competition.
• Long-tail keywords (4+ words): Lower search volume but better conversion rates.

By identifying which type brings better results, you can refine your SEO strategy for maximum impact.

Keyword Ranking Distribution: Where Are Your Keywords Positioned?

SEO Report Dashboard

Ranking in position #1 is the goal, but most keywords won’t get there overnight. Our Keyword Ranking Report Template segments rankings into four clear groups:

• Top 3: Maximum visibility and traffic potential.
• Top 10: Strong rankings, but improvement opportunities exist.
• Top 20: Competitive rankings that need optimization to reach page one.
• Beyond Top 20: Low visibility but potential for long-term growth.

This segmented ranking overview helps you prioritize your SEO efforts for the greatest impact.

Keyword Movement Tracking: What’s Rising and What’s Falling?

SEO rankings fluctuate constantly, but which keywords are gaining visibility and which are losing traction?

Our Keyword Ranking Overview in Looker Studio tracks:

• Keywords gaining positions – Identify which pages are improving and why.
• Keywords losing rankings – Detect ranking drops before they impact traffic.
• Overall keyword trends – See a real-time summary of ranking shifts.

By keeping track of ranking changes, you can adapt your SEO strategy quickly.

Automated Insights: No More Manual SEO Reporting

Tracking keyword rankings manually is time-consuming. Our Looker Studio dashboard simplifies this process with:

• Automated ranking analysis – No need for spreadsheets or manual calculations.
• Instant SEO insights – See keyword trends without deep analysis.
• Looker Studio alerts – Get notified when rankings change significantly.

Instead of wasting time analyzing raw data, you can focus on taking action.

Why Use a Keyword Ranking Report Template in Looker Studio?

Google Search Console gives you basic ranking data, but our Looker Studio dashboard turns it into actionable insights.

The Next Step: Take Control of Your SEO Data

If you only need a basic keyword ranking check, Google Search Console is enough.

But if you want automated tracking, ranking insights, and SEO intelligence, our Looker Studio dashboard is the next step.

• Monitor keyword rankings in real-time
• Analyze movements, trends, and ranking segmentation
• Get automated insights without manual reporting

Get the Keyword Ranking Report Template and start making data-driven SEO decisions today.