---
title: "What is Keyword clustering in Search Console? | Kodalogic"
description: "Keyword clustering is grouping search queries by the topic they belong to, so that a subject can be tracked and reported as one line instead of as a hundred."
url: https://kodalogic.com/glossary/keyword-clustering
---

[Glossary](/glossary)/Keyword clustering

Google Search Console · Concept

# What is Keyword clustering?

Keyword clustering is grouping search queries by the topic they belong to, so that a subject can be tracked and reported as one line instead of as a hundred individual queries. Each cluster carries the summed [impressions](/glossary/impressions), clicks and [average position](/glossary/average-position) of its queries.

Queries · 100%Reporting38%

* Reporting38%
* Templates27%
* Pricing14%
* Connectors12%
* Uncategorised9%

Queries grouped into topics, so a cluster moves before any single keyword does.

Data source

Google Search Console

Type

Concept

## Why it matters

A site rarely ranks for one query per page; it ranks for a family of them. Reporting by cluster shows whether the family is growing, which is the question a content plan needs answered, while a query table only shows which member moved.

## How to read it

Clusters are built by rules or by similarity, and both leave an "uncategorised" bucket; its size is a measure of how well the clustering fits the site. Check that a cluster does not mix intents, because a topic that combines "what is" queries with "buy" queries will average two different behaviours into one number.

## In a Data Studio report

In a Data Studio (formerly [Looker Studio](/glossary/looker-studio)) report clusters are a computed dimension over Search Console queries: a table of clusters with keyword count, impressions, clicks, [CTR](/glossary/ctr) and position, a stacked chart of cluster visibility week by week, and a funnel of how the queries distribute across topics.

## Where to find it in Google Search Console

Not in Search Console: the clusters are built in the report from the Queries export under Performance, then Search results.

Shown in these dashboards

* [![Google Search Console Dashboard for Data Studio dashboard](https://kodalogic.com/cdn/templates_images/0202_01QJQ390R8S96SM7H8HUO890PKYJ5MHA_0000.webp)](/template/google-search-console-template-for-looker-studio)  
[Google Search Console Dashboard for Data Studio](/template/google-search-console-template-for-looker-studio)$129
* [![Web & SEO Dashboard for Data Studio — GA4 + Search Console dashboard](https://kodalogic.com/cdn/templates_images/0234_OWGD0CDWC95GHLYIXC8I0K97PT5ZRQVE_0000.webp)](/template/web--seo-performance-dashboard)  
[Web & SEO Dashboard for Data Studio — GA4 + Search Console](/template/web--seo-performance-dashboard)$214
* [![All-in-One Marketing Dashboard for Data Studio dashboard](https://kodalogic.com/cdn/templates_images/0235_VE78OLDV9VA3KZRHCCPIEFB0MQ7ZW8Y7_0000.webp)](/template/all-in-one-dashboard-looker-studio-web-seo-ads)  
[All-in-One Marketing Dashboard for Data Studio](/template/all-in-one-dashboard-looker-studio-web-seo-ads)$289
[See the dashboards](/templates)

![Keyword clustering on the Keyword clusters page of the Google Search Console Dashboard for Data Studio](/informes/2026-09-02/google-search-console-template-for-looker-studio/13.webp)

Page 13, Keyword clusters, of the [Google Search Console Dashboard for Data Studio](/template/google-search-console-template-for-looker-studio).[Open the live demo](https://lookerstudio.google.com/embed/reporting/e8ebacd4-1831-49ea-89e0-a0888225d653/page/p%5F8fiespkekd) to see it with real data.

## See it in a report

[Google Search Console dashboard](/template/google-search-console-template-for-looker-studio)[Keyword ranking report template](/report-templates/keyword-ranking-report)

## Related terms

* [Impressions](/glossary/impressions)
* [CTR](/glossary/ctr)
* [Average position](/glossary/average-position)
* [Looker Studio](/glossary/looker-studio)
* [Keyword ranking](/glossary/keyword-ranking)
* [Keyword ranking report](/glossary/keyword-ranking-report)

[← Long-tail keywords](/glossary/long-tail-keywords)[All 49 terms](/glossary)[Conversion rate →](/glossary/conversion-rate)
