Google Search Console · Metric

What is Keyword ranking?

Keyword ranking is the position a page occupies in the search results for a specific query; position 1 is the top organic result. Rankings are tracked per keyword and per page, and move constantly as search engines re-evaluate content.

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A keyword ranking is the place a query holds in the results today.

Data source
Google Search Console
Type
Metric

Why it matters

In Google Search Console the metric is reported as average position: the mean ranking across every impression the query generated in the period, which is why it rarely shows a round number.

How to read it

In practice, rankings are personalised and volatile: the same query can return different positions depending on location, device and search history, which is why rank-tracking tools query from neutral locations and why two people rarely see identical results. When reading a ranking report, the trend over weeks matters more than any single day's position.

In a Data Studio report

In a Data Studio (formerly Looker Studio) report, rankings usually appear as a table of queries with their average position, clicks and impressions, plus a time series showing how the tracked positions move. The strongest setups add a position-distribution chart, how many keywords sit in the top 3, positions 4 to 10, and beyond, because that shape changes before total traffic does.

Where to find it in Google Search Console

Search Console: Performance, then Search results, with Average position enabled; per query in the Queries tab, per page in the Pages tab.

Keyword ranking on the Page rankings page of the Google Search Console Dashboard for Data Studio
Page 14, Page rankings, of the Google Search Console Dashboard for Data Studio.Open the live demo to see it with real data.

See it in a report